Canon introduces new EOS C300 Mark III digital cinema camera and
    CINE-SERVO series of Canon cinema lenses to increase more options for the users

    ​​​​​​​Canon Marketing (Thailand) Co., Ltd introduces the EOS C300 Mark III, a new product of the video production Cinema EOS System that realises a high dynamic range by adopting a newly developed Dual Gain Output (DGO) sensor and supports 4K/120p high frame rate recording.​​​​​​​
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    ​​​​​​​The new model is the successor to the EOS C300 Mark II (released in September 2015), which has been well received in various shooting fields such as video production and broadcast content production. In addition, enhancing the basic performance from the existing model, the C300 Mark III utilises a modular design like the EOS C500 Mark II (released in December 2019). This allows users to customise the camera to their shooting environment, catering to a large variety of production scenarios.​​​​​​​
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    ​​​​​​​A Variety of Video Expressions for Professional Video Production
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    ​​​​​​​With the newly developed 4K Super 35mm CMOS Dual Gain Output sensor (DGO sensor), the C300 Mark III is able to shoot 4K/60p footage with extremely high dynamic range and low noise in DGO Mode.
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    ​​​​​​​The Canon C300 Mark III is equipped with the DIGIC DV 7 Video processing platform, allowing it to support 4K/120p high frame rate recording. Dual Pixel CMOS AF also allows for high precision focusing accuracy which is required during 4K recordings.​​​​​​​
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    ​​​​​​​Excellent Versatility that can Handle a Variety of Shooting Scenarios
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    ​​​​​​​Like the EOS C500 Mark II, the modular design allows users to customise the camera according to their shooting environment. By attaching various accessories and extension units (sold separately), the C300 Mark III can be adapted to fit into any production scenario. Amongst these accessories are the mount kits (sold separately), which allow users to change the native EF Mount of the camera to PL or EF Cinema Lock mounts, enhancing the camera's versatility by allowing the use of a large variety of lenses.​​​​​​​
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    ​​​​​​​Two Video Formats for Recording Flexibility​​​​​​​
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    With the adoption of Cinema Raw Light[1]  and XF-AVC video recording formats in the Canon C300 Mark III, users have the freedom to choose the format most suited for their productions. Cinema Raw Light emphasises on the best possible image quality with manageable data rates, while XF-AVC (Intra Frame) is ideal for broadcast content and other quick turnaround projects which require faster workflows while maintaining high image quality. Both Cinema RAW Light and XF-AVC can be recorded to the onboard CFexpress Type B Cards.

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    ​​​​​​​   Canon cinema lenses: CN10x25 IAS S/E1 (EF mount) and CN10x25 IAS S/P1 (PL mount)

    ​​​​​​​In addition to Canon Marketing (Thailand) Co., Ltd launches the introduction of the CN10x25 IAS S/E1 (EF mount) and the CN10x25 IAS S/P1 (PL mount) CINE-SERVO lenses[2]  as new EF cinema lenses to increase more options for the users.
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    The new models are CINE-SERVO lenses that achieve 8K optical performance, high-magnification 10x zoom and have a 1.5x extender built into the lens body. In addition to a lightweight design that can be carried on the shoulder, a removable drive unit with the same operability as a broadcast lens is equipped as standard, in response to a wide range of needs from broadcast content production to video production.​​​​​​​
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    ​​​​​​​Optical Performance Compatible with 8K Cameras
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    ​​​​​​​Canon's unique optical design technology optimizes the placement of each element. Combined with Ultra low dispersion glass and a large diameter aspherical element, colour fringing and chromatic aberration are successfully corrected in the lens. This results in optical performance compatible with 8K cameras from the center of the frame to the periphery across the entire 10x zoom range. This statement holds true even when engaging the built in 1.5x extender, ensuring that 8K optical performance is never compromised.​​​​​​​
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    ​​​​​​​10x Zoom with a Wide Focal Length
    ​​​​​​​The Canon CN10x25 IAS S is compatible with industry standard Super 35mm sized sensors, a sensor size that is extremely common in the market. It features a 10x zoom that covers a focal length of 25-250mm. When using the built in-extender, the zoom range can be switched to a more tele-centric 37.5-375mm. With the built in-extender engaged, the lens' image circle will also cover 35mm full-frame sensors, increasing the lens' versatility and safeguarding against obsolescence as 35mm full-frame cameras become more common.​​​​​​​
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    ​​​​​​​A Removable Drive Unit and Various Functions Achieve Comfortable Shooting
    ​​​​​​​A removable drive unit is equipped as a standard for the CN10x25 IAS S. By removing the drive unit, the lens can be used in the traditional manual operation for the cinema and video production market. In addition to this, the CN10x25 IAS S/E1 (EF mount) can be paired with a Cinema EOS system digital cinema camera to utilize Dual Pixel CMOS AF which will achieve smooth AF operation and high subject tracking performance which is suitable for film and video production.[3]
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    ​​​​​​​​​​​​​​The Canon Cinema EOS C300 Mark III and the Canon EF cinema lenses CN10x25 IAS S/E1 CINE-SERVO lenses go on sale in July 2020 at Canon Marketing (Thailand) Co., Ltd authorised dealers.​​​​​​​​​​​​​​​​​​​​​
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    ​​​​​​​​​​​​​​Retail price​​​​​​​
    ​​​​​​​​​​​​​​Canon Cinema EOS C300 Mark III prices at 405,900 Baht (included VAT) with launch promotion when purchased within 2nd August 2020 as the below;​​​​​​​
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    ​​​​​​​Product ​​​​​​​Cash Back ​​​​​​​Premium
    SET A:
    ​​​​​​​EOS C300 Mark III with EF Cine Prime lens
    ​​​​​​​(At least 1 model in any models)
    16,500 Baht
    • Battery Pack BP-A60
    • CFexpress Card 512GB
    • CFexpress Card Reader
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    ​​​​​​​Total value 41,790 Baht
    SET B: 
    ​​​​​​​EOS C300 Mark III with PM-V1 and Sumire lens
    ​​​​​​​(At least 1 model in any models)
    66,000 Baht
    SET C: 
    ​​​​​​​EOS C300 Mark III with PM-V,
    ​​​​​​​CN-E15.5-47mm and CN-E30-105mm
    82,500 Baht

    * For more information or performance test of the Canon EOS C300 Mark III, please kindly contact Canon Marketing (Thailand) Co., Ltd in Professional Video Division at 0-2344-9999 ext. 3338, 3222 *​​​​​​​​​​​​​​
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    ​​​​​​​[1] Cinema RAW Light can only be recorded on CFexpress Type B cards.
    ​​​​​​​[2] A generic term for lenses equipped with a drive unit as standard, compatible with cameras equipped with large format sensors.
    ​​​​​​​[3] Supported models are the EOS C700 FF (released in July 2018), EOS C700 (released in December 2016), and when using the EF mount, the EOS C700 GS PL (released in December 2016), EOS C500 Mark II (released in December 2019), EOS C300 Mark III (to be released in late June 2020), and EOS C300 Mark II (released in September 2015). Depending on the model, a camera firmware upgrade is necessary.