Canon Organizes “Canon Bird Branch Project” CSR Activity for the 2nd year
in Bang Kachao and Kamphaeng Saen
Activities include installing birdhouses to help preserve migratory and non-migratory birds
Aiming to raise awareness on the sustainable conservation of ecosystem and biodiversity
Canon organized the second edition of its Canon Bird Branch Project on October 29, 2022, in Bang Kachao, Samut Prakan province and Kamphaeng Saen, Nakhon Pathom province. Led by Mr. Hiroshi Yokota, President and Chief Executive Officer of Canon Marketing (Thailand) Co., Ltd., this environmental CSR activity was joined by the executives, staff, and their family members of Canon’s Group of Companies, namely Canon Marketing (Thailand) Co., Ltd, Canon Prachinburi (Thailand) Co., Ltd, Canon Hi-Tech (Thailand) Co., Ltd., Material Automation (Thailand) Co., Ltd, together with Canon’s partner KWE-Kintetsu World Express (Thailand) Co., Ltd. A total of 106 volunteers built 63 birdhouses out of leftover wood pallets and installed them in the community forests located at the two locations. The efforts aimed at conserving biodiversity and promoting environmental sustainability.
The Canon Bird Branch Project was initiated by Canon Inc. Japan. The project targets to preserve the natural cycle of life through activities focusing on conserving wild bird species in various areas around the world. A bird occupies the top of the local ecological pyramid, which consists of other living beings like plants, insects, and small animals. This makes birds one of the most reliable indicators of biodiversity. Canon Marketing (Thailand) Co., Ltd. first launched its first local Canon Bird Branch Project in 2021 by working with volunteers to build and install birdhouses, made of eco-friendly leftover wood pallets from its warehousing operations, in community forests of Kamphaeng Saen, where green space became less available due to urban expansion. The activity highlighted the conservation of the cycle of life, ecological restoration, and the sustainable approach to maintaining biodiversity.
This year, Canon Marketing (Thailand) Co., Ltd. continued its second-year Canon Bird Branch Project. The activities included building birdhouses out of leftover wood pallets to create a convenient and safe environment for both migratory and non-migratory birds. Birdhouses were installed at two main birdwatching sites in Thailand — Si Nakhon Khuean Khan Botanical Garden in Bang Kachao, Samut Prakan Province, an island known as Bangkok’s green lung and named “the best urban oasis of Asia” by Time magazine, and 100th Birthday Anniversary of The Princess Mother Memorial Park located in Kasetsart University Kamphaeng Saen Campus in Nakhon Pathom Province, one of Thailand’s best bird-watching spots
The trip to Si Nakhon Khuean Khan Botanical Garden focused on educating the participants about the various types of ecosystems. The participants trekked through the 2-kilometer nature trail on the bike to observe wild birds using Canon binoculars, installed 39 birdhouses, made EM balls to improve the quality of water resources around Bang Kachao Island, feed the fish, and planted Ardisia Polycephala seeds.
The second part of the field trip was at Kasetsart University Kamphaeng Saen Campus in Nakhon Pathom Province. This is the second time Canon collaborated with the Faculty of Environment, Kasetsart University. The Faculty members educated the volunteers on the importance of biodiversity and provided space in The 100th Birthday Anniversary of The Princess Mother Memorial Park for birdhouse installation. The spacious park is home to beautiful Banyan trees, creating a rich ecosystem ideal for birds to build nests and lay eggs. The area is also a perfect winter shelter for birds.
Mr. Phongthep Prasertvoranun, Director of Corporate Communications and CSR, Canon Marketing (Thailand) Co., Ltd., said, “Our CSR activities are based on Canon’s corporate philosophy of ‘Kyosei,’ which focuses on creating positive, sustainable impact for the community by working together in harmony for the common good. Moving forward, Canon will follow up with the sites on the number of birds that nest in these birdhouses. The results will help us further improve our Bird Branch Project in the future. The activity marks an important milestone for Canon as we continue our efforts to preserve Thailand’s biodiversity.”
For more information about the Canon Bird Branch Project, please visit Canon Bird Branch Project | Canon Global.
